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Home Who did what? Current Events Venue Ownership, Latest Fad In Event Mgmt

Venue Ownership, Latest Fad In Event Mgmt

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Venue Ownership, Latest Fad In Event Mgmt

Venue ownership is the latest trend going on in the event management industry in abroad as well as here in India, informed Shubhra Bharadwaj, the iconic event management professional, who among others handled IPL 2016 opening ceremony.

Addressing the 150 plus gathering of FICCI Ladies Organization members in a city hotel, she said venue ownership by event management companies is catching up.  “The Live Nation Entertainment, the largest live entertainment company, operates concert ... sponsorship, ticketing solutions, e-commerce, artist management owns 175 venues, artists and ticketing portal.  Event Management companies in India must also own venues,” she said.

She further stated that Reliance Jio, Zee Live are already entering into this.  “Zee Live has already announced its plan to invest Rs. 600 crore,” she said. Bhardwaj also informed that Marlin Event, the event management company of Madam Tussauds, the wax museum in London is foraying into India.

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